Election Themes and Debate Schemes

Elections fever is in full swing with ballots due in less than two weeks, and Americans are taking to heart everything each candidate says.

In the third and final presidential debate, Obama and Romney voiced over each others opinions about the topic of the evening: Foreign Policy. Each candidate deliberated what their plans were for Libya, Iran, and Israel while ABC News provided audiences with a cheat sheet to recap all that was said.

Previous to the debate night, Gallup conducted a poll asking men and women which topics would influence their votes the most on Election Day. Unemployment, international issues, healthcare, deficit and debt, and birth control were all under the spotlight as key determinants for the 2012 race.

The poll results indicate that men and women - for the majority of the time - agree on the importance of most issues. But there is a substantial difference in the way that either gender view the relevance of foreign policy when casting their ballot. A difference of 7% shows that women are more concerned about the way that either Obama or Romney would handle international issues, as opposed to other hot topics.

Understandably, women and men also differed significantly on the issue of birth control, where women pegged this topic as important 21% more than men did. And even though foreign policy was high on women’s list, their main priority still lay with unemployment, only 2% below what men voted.

How will these issues shape your opinion of either candidate on Election Day? Stay tuned for more coverage on these topics and more on ChartChannel/Elections 2012.

Gendered Politics - Who’s Talking About Who?

Countless outlets - both in and out of media - are being used today to advertise and promote this year’s presidential candidates, one of the most influential being social networking. Trending likes, reposts, and retweets all weigh in on the digital discussion that’s changing the way our country does politics.

With the help of our partner sites, we’ve been tracking Twitter mentions and other trending elections-related news to find out how people are using social media to predict the turnout of this year’s presidential elections. One of the most interesting: How often males and females tweet about each candidate.

Chart: Daily Presidential Candidate Mentions by Gender on TwitterDescription: Male or Female? Who’s Dominating the Conversation by Candidate on Twitter?Tags: icharts, peoplebrowsr, kred, twitter, data, visualization, gender mentions, presidential candidates, elections, 2012, infographicAuthor: charts powered by iCharts

So far, it seems as though men are more likely to tweet about either candidate. PeopleBrowsr collected data that showed men posting more than 70,000 tweets above that which women were. Of both men and women, the name Romney was used more often than Obama by 255,199 to 217,771: a difference of 37,428 tweets.

What does this data say about the election? Are women more reluctant to discuss these candidates or less politically-inclined? And is Romney’s online popularity going to skyrocket him above the Obama campaign? Not necessarily.

The most important thing to remember about this data is that these are mentions. We can’t tell which of these tweets are positive or negative, so we can’t be sure who’s actually being favored in the online social world - quite yet, that is.

As for the delegation among genders, we know the female population are commanding contributors to social media sites. We’d simply like to hear more of what they have to say about politics.

If you haven’t already, be sure to check out our Live! Elections 2012 charts for info on swing states and more, updating weekly so you can keep track of who’s talking about who. iCharts has teamed up with PeopleBrowsr and Experian to keep our readers up-to-date with elections news and to better help you answer the question: Who will come out on top this November?